Whether it’s creating your new website or making changes to it, here are the 5 basic steps:

If you are looking for a web designer to build a website for you we recommend checking out this web design company in Pondicherry.

Strategic planning: identifying the needs of your organization

Conception: establishment of concrete parameters leading to the writing of the production booklet

Production: technical and artistic realization

Put on line: deployment, launch and promotion

Exploitation: measurement of results, maintenance and optimization

Strategic planning

Strategic planning is the time to ask questions and find the answers. By examining your needs and defining your goals, you can also make sure that your entire organization supports the project and plans to invest the time and money required.

  • What are your goals?
  • What is the role of your website? Sale? Serve? Inform?
  • How does your site fit into your company’s overall strategy?
  • Have you identified the users who will visit your site? Do you know how to attract them?
  • Is your site relevant to your users? Does it meet their needs? Which?
  • Your site needs to be enriched with what type of content?
  • What is your budget to carry out the project?
  • What is the expected return on your investment?

The strategic planning stage ends with the writing of the specifications for your Web project. This document describes precisely the needs that the solution sought must meet and allows suppliers to establish a production assessment. Based on the specifications, the work team will develop and validate the concept, appearance and functionality of your site before starting production.


The design stage is when the original ideas come together to determine what to say and how to say it. Creative input must remain consistent with the strategy and must always be approved by the production team.

Structuring the tree structure: Create a general tree to find the content requirements and get a high-level visual representation of the site.

Classify contents: Take inventory of contents and determine which sections or divisions of your site they are intended for.

Write the synopsis and list the required functions: Create a document stating everything the site needs to do for your visitors.

Mount functional models (in “wire”) : Identify all that must contain the main screens (skeleton content) from which your users will be invited to browse your site.

Establish standards: Set the graphical standards, structure the database and list the chosen keywords.

Determine a production schedule: Set the major dates and deadlines to mark the monitoring of the production of the project.


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The production stage allows realizing the concepts developed in the specifications.

Obtain content: Group all existing multimedia content that will be used in the site. Write or adapt the intended content by adapting it for the Web and following strategic recommendations regarding keywords and their layout.

Design interfaces: Create the models that will become the final interface of the site.

Programming: Make sure to choose an open programming language that many programmers know.

Quality Assurance: List bugs and validate planned features.

Respect of the production schedule: The stages of a Web project are interrelated. Any delay in the chain has an immediate impact on the delivery of the next step.


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Last checks before uploading. You must ensure that what is posted is consistent with what has been validated. Be aware that minor fixes can still be made after launch.

It is important to give good visibility to your site. Book it a big launch; it’s your new branch! In addition to the traditional means surrounding this launch (public relations, communication, promotion and marketing), there are a lot of means available on the Web to make known the existence of your site and create a significant traffic quality:

  • Email newsletter: announce the launch in your newsletter
  • Virtual Public Relations: contact influencers, bloggers, forums, etc.
  • Registration in directories and search engines
  • Advertising Banner Campaigns
  • Keywords purchases.

Operation of the website

The culminating step: the exploitation of your website. It’s not like a booklet: once the work is done, keep the site up to date and determine who will do it. The nominee will measure the results against the objectives of departure to evaluate the project in a meaningful way.

It takes 2-6 months to start interpreting the statistics. You can then compare your marketing actions to each other in light of the traffic generated on your site.

If one of your objectives is to sell online to expand your sales territory, increase your profit margin and remain competitive in your market, Desjardins offers high-performance and secure solutions to meet all e-commerce needs.

Article by web design company Pondicherry. Graphikpro

In this day and age more than 60% of all Internet users surf the web by using their mobile devices instead of their desktops. On top of that, according to Magicdust, “studies are showing that people using tablets have higher rates of conversion than desktop users”. So, if any business owner wants to keep up with the times, he or she will without any doubt have to guarantee that their web design is in fact accessible to those Internet users who choose to go online via their mobile devices.

Five Advantages Of Responsive Web Design

Better Search Rankings

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Search engines such as Google search for websites that are in fact mobile-friendly and use responsive web design. If the search engines like your website, you can increase your web traffic significantly. Ultimately more traffic translates to more sales.

Boosts Customer Experience

Nowadays it is no longer good enough just to focus on bettering your customers’ shopping experience at your brick-and-mortar store. You must also ensure that their online shopping experience is as pleasant as possible and responsive web design is one sure way to achieve that.

If your customers can browse your website easily via both their desktops and mobile phones, the chances are good that they will feel that your small business appreciates their support.

Boosts Your Income

With the help of responsive web design, your customers will be able to “visit” your store even when they are at some place else. As a matter of fact, close to 70% of Internet users state that they prefer to shop at a website that is mobile-friendly.

In other words, if the web design of your website is currently only aimed at the Internet users who have access to only desktops, you are losing out on a golden opportunity to improve your bottom line.

Reduces Your Expenses

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It can be very difficult to manage two separate websites, in other words one website for desktop users and another website for mobile users. If you choose to go this route, the chances are good that you might need to enlist the services of an expert to help you with this mammoth task.

Now, when you opt for responsive web design, the need for two websites disappears! Also, if you only have one website, tasks such as SEO and maintenance become much less challenging too!

More People Will Talk About Your Business And Brand

Responsive web design can really be a great investment! If a customer had a pleasant experience while browsing your website, he or she will want to share that with friends and family. Ultimately this will get more people talking about how great your business and brand are and when more people are finding out about your business, fewer people will support your competition.

Thus, it is clear that with the help of responsive web design, you can reach more customers and more customers mean more money…

Related Article: The Paramount Importance of Being “Responsive”


Virtually anything can be done via the Internet thanks to today’s digital evolution, from connecting with friends oversee, to “researching” data to purchasing items you sometimes don’t need. This led many businesses to take their stores online, riding on the wave of technological advancements and reaching billions of potential consumers. What many of these businesses don’t realize is that a website is just the beginning, and it isn’t enough to propel your business to the top of Google’s search results page.

Your site must also convert. Because of the cutthroat competition, your own business must take extra steps to make your brand stand out. This starts with a carefully, and strategically, thought-out web design.

Here are top website design trends that could boost conversion rates and sales and increase consumer loyalty:

Parallax Scrolling

Parallax scrolling is one design trend that has stuck around. It refuses to go away. In fact, this trend has made a big impact on UX design, for both websites and mobile apps.

But for those who are unfamiliar with the term, what is a parallax effect?

Derived from the Greek word ‘parallaxis’ which means ‘alteration,’ this creates a 3D scrolling effect where the web page’s background layer moves at a slower rate to the foreground layer. This is one of many scrolling patterns allowing you to easily adjust how the users will receive the content.

Although sometimes it can come out as overwhelming, if sparingly used, it can provide a seamless UX for both the mobile app and your website. The result will be a subtle element of depth, making your site memorable and distinctive.

Animated CTAs

CTA (Call to action) buttons are an integral part of an effective web design since they’re essential to making conversions. Regardless if your users are well-informed, they still require a little prodding leading them to finally hit that “Buy Now” or “Join Now” button. Having a CTA for every page is not enough. You need to consider the shape, size and its placement.

Lucky for you, there is another trend that could help improve conversion rates—this is adding a subtle animation to your CTA button. However, this animated CTA should be subtle enough to draw the user’s attention, but not take away their interest in the brand’s product or other vital visuals. Keep in mind that the animation should be tasteful and carry the feel and visual look of your site. The movement is only another way of enhancing the button’s visibility.

Video on Landing Page

We can’t stress enough how vital your landing page is. So, how else can you improve this page and attract consumer attention?

What about a video?

Well, the answer to this is obvious. Approximately 78% of Internet users watch online videos on a weekly basis, while around 93% of today’s marketers admitted that their medium for communication, sales and other forms of digital marketing is video.

This just shows us that online videos go are more than cute kittens or adorable puppies.

Video content is dominating online traffic figures.

But wait…

Don’t just embed a YouTube clip on your landing page. Take it a step further with a video landing page.

You could create an immersive video that automatically plays on your site’s home page or a video that directs toward a CTA on a specific page. Either way, this strategy will definitely improve user’s impression of your brand and boost UX.

Cinemagraph Hero Photos

Yes, they’re very captivating. Theirs is something about the continuous subtle motion of cinemagraphs in an otherwise still image that easily captures user attention. And this is the first step in getting web visitors who are sometimes too busy. This will make them take a pause and notice the message or content of your site.

The plus side—you can use cinemagraphs for social media marketing as well, saving your marketing budget.

Simplicity is key!

A well-designed website is uncluttered, simple, deliver the message and interacts with the consumer, creating a lasting impression. But above all, a successful website converts! An effective web design is an art—it requires a lot of careful planning. Your brand’s website should not only have aesthetics in mind but also you need to consider your brand’s goals and the end result.

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Website design influences more than aesthetics of a site. It has a lot to do with user experience, even when you least expect it. Think of a website with a large slider banner featuring the latest discounts. If the banners bear direct links to the pages or list of products bearing the discounts, that makes the shopping experience richer and easier for the user. Most people expect the banners and ads on the homepage to be responsive and live. So after clicking on the Instagram images repeatedly, if they lead nowhere, the users are bound to feel a little disappointed. That takes away possible brownie points from the website and the brand as well. To get quality website design perugia click the link or read more in this article.

Why do you need to rethink your website design strategies?

This small example shows why your website design needs a lot of thought. It is not enough to think about brand image, colors and image quality only. You need a designer who can think from the perspective of the users as well. People can up and leave your e-commerce site if images take too long to load. In fact, almost 38% of the internet users simply stop engaging with a website if its layout is too complex or ugly. People hold UX as a high priority and design is the first component of a website that directly influences the quality of experience for the users. So, unless your website is already providing enough information about your brand and your products to the users, right on the first page, you risk losing about 86% of your first-time visitors.

The magic of Instagram is reaching website design as well

A website design can draw inspiration from places you expect the least. We have seen Facebook and Pinterest drive the design of numerous popular customer-centric websites. So we thought, why not turn Instagram into an inspiration for upcoming e-commerce sites and designers as well?

Instagram is the leading photo-blogging site that exists today. From Rihanna to roadside food joints, everyone has an Instagram account. Some people are there to show off their latest styles and creations, while others are there for a vicarious experience. Almost 50% US brands are on Instagram leveraging the power of photos over text.

You have everything you need

As a result, Instagram already has all the material you need for your e-commerce site. The best way to harness the power of photo blogging is by utilizing your Instagram feed. Start by integrating it into your website design. Having beautiful, organized content is the first way to attract the right users to your site. Just make sure your Instagram theme and your website theme do not clash. The banner or the fold above the homepage (from Instagram) should flow seamlessly into the product list throughout the rest of the page.

Believe in minimalism

Overcome your temptation to overdo things while layering photos on your website. This will reduce the bulk of your site and reduce the page loading time. Instead, add your Instagram logo (activated with profile link) beside the image or video thumbnail. Your visitors can click on the logo and travel to your account for a detailed look at your product pictures and service videos.

Watch your competition closely

Good businesses accept that they evolve due to the incessant efforts of their competition. The current market is the perfect exemplification of the arms race. Your competitors are regularly improving their social marketing strategies, so when you have the chance to buy Instagram followers and likes for boosting sales, go right ahead. However, you can try to integrate your already perfect Instagram feed to boost your organic visibility.

Grease your sales funnel

On the other hand, you can fine tune your Instagram page by designing it for a clear sales cause. A well-maintained gallery often calls more clicks from real Instagram followers. These clicks will lead the users from the Instagram account to the sales page. This is a great way to boost marketing objectives in a cost-effective way.

Feature content directly

Another brilliant way to borrow the Instagram vibe from your account is by directly featuring the leading feed content on your website. Include the hashtags in your website content for streamlining the text, images, and videos. Use brand oriented and unique hashtags that can lead users to specific posts and products on your site. This is a great way to organize content using Instagram as a source of design inspiration and a source of fresh content.

Use Insta-ideas for Insta-success

On the other hand, Instagram is a treasure trove of fresh ideas and inspirations. You can find some leading website designers who have already thought considerably about using Instagram as a source of design inspiration. In the process of finding new ideas, do not discount your followers. They can come up with brilliant ideas to uplift your website and the site’s UX. You can turn this into a rewarding experience for everyone by introducing a contest for design ideas. This will create bulks of user-generated content and keep your SEO healthy.

Instagram has become one of the leading marketing platforms for multiple brands across the USA. Almost 80% of the 800 active monthly users follow one or more brands on a regular basis. People love to see videos, and there has been an 80% rise in video uploading and viewing among Instagram users. If you are not utilizing the Insta-fever right now, you may be missing all the great opportunities. Over 75% of the Instagram users find new products and visit the seller websites after visiting a captivating post. When your product site and business site need a revamp, do not look any further than Instagram for instant inspiration.

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With the progress of technology, it is just a matter of time when AI (artificial intelligence) will control website designing. Earlier, it took days to create one simple website page (text-based). Besides, the internet was too slow to load a simple web page. Gradually when the internet speed improved, the website designers became more creative and started using videos, images, typography and other elements to create a user-friendly website. In short, the website become heavier.

Now, people are using devices other than desktops like smartphones, mobile and IoT devices to access the internet. So, the current goal of the website designers is to create responsive as well as interactive websites which takes minimum loading time.

In the beginning, the designers required comprehensive knowledge about web technologies like JavaScript, CSS, HTML and much more. A first generation website designer had to code every page individually, which makes it impossible to create large size complex websites. In case of changing a single URL, address or navigation one had to make changes in every page manually.

Today, with enhanced technical support we don’t have to go through such hassles. Single changes at one point, make it accessible anywhere on any web-page. The popularity of CMS (Content Management System) is at the peak. The popularity of drag and drop technology in website development is also increasing day by day.

Continuous improvement of such technological support is empowering the developers to create a fully functional website within 48 hours! Don’t you think it sounds little crazy comparing with the website development procedure a few years ago? Truth is, the integration of AI (Artificial Intelligence) in website development make it possible today how we are developing and experiencing a website. The use of AI and machine learning in website development is empowering the common people (without coding knowledge) to create stunning websites.

With or without knowledge almost every website designer is currently using machine learning and AI in website development. It is not so far when a large number of websites will be powered by AI.

What is AI and Machine Learning?

The teams AI and Machine Learning are now two buzzwords. Although they are often used interchangeably, a thread of differences is still lying between them.

Artificial Intelligence or AI is a broader concept where machines are becoming “smarter” and making decisions or selections based on deductions. The use of AI in website design is now quite a hot topic.

On the other hand, machine learning could be considered as a “current application of AI”. According to this theory, machines are exposed to a maximum amount of data, from where they learn and make deductions. Machine learning is mostly used to create algorithms for  the search engines and dominantly used in e-commerce websites.

Following websites are already using AI in web design

While it comes to offering better user experience, a number of websites are making their moves by merging AI with Web development. Here are some examples:

  • Wix ADI

When it comes to website designing, we don’t have to introduce Wix as its popularity speaks for itself. Wix is using AI to help the users in developing stunning websites. The best part is, you can develop a website with Wix without or minimum coding knowledge. It offers an option to drag and drop elements and widgets to create personalized websites.

The AI technology used by Wix is popularly known as ADI. ADI understands the users’ expectations and helps to create faster and better website with minimum effort. It not only helps in building websites but also helps to customize websites like anything. So, if you are looking forward to building your own website without the help from professional website developers, Wix ADI could help you.

  • Firedrop

Sacha is the name of the AI used by Firedrop to meet the users’ demand. You just need to open the official website page of Firedrop and start chatting with Sacha! You can start chatting with Sacha and start building your personalized website instant. The websites are designed in such a way to meet both personal and business requirements. With Sacha, you can select your own colors, font style, sections and many more. Besides, you also have the power to change the website design anytime you want to with the help of Sacha without any difficulties.

  • The Grid

The grid is one of the pioneer companies who started introducing AI named Molly into website design. Molly is a great aid to the website designers. The aim is to create AI websites that can be designed on their own. To develop such AI websites you just have to answer few questions and upload photos that can best represent your business and you are good to go! Color combination of a website is a crucial point but with Molly, you can use a simple 5 color palette in 200,000 different combinations. Amazing, isn’t it?

  • WordPress Plugins

If you already have a WordPress website and wondering you have missed AI that could improve your website get-up, some WordPress plugins can help you in this process. You can surely find several WordPress plugins that can introduce AI into WordPress site and enhance user experience. You can also add AI-Powered SEO, chatbots, human emotions insights and post recommendations. Although WordPress Gutenberg comes with typing error rectifications, you can improve writing style by adding AI typing error rectification.

Other examples of using AI in web development

So far, we have told you how the website developers are using AI in web development. However, don’t forget that apart from web design there are some other aspects of AI implementations that could have an impact on app development and web development.

  • Google

Google is the giant search engine and whatever you do, you want to see your website on Google SERP holding a good position. Google is also using AI to offer best search result to the users. You will be amazed to learn most of the algorithms recently added by Google are AI based. RankBrain is an AI introduced by Google that helps in filling users with relevant contents. Although it is at the beginning phase, RankBrain may be considered as an important factor for ranking in Google SERP. Apart from that “image search“, which is recently introduced by Google is also an AI-based application and websites with significant pictures of products, landmarks and information will rank for image search.

  • Netflix

Behaviour and selection process of the users are different. Considering these two factors, Netflix has introduced AI to recommend more relevant videos to the users. The aim is to improve users’ experience and ensure maximum relevant search results in minimum time.

  • Amazon

After Google, Amazon is the website, which is using AI at its best. Like Google, they are also using AI to give best search results to the users with appropriate product lists. Improvement in relevant search results helps Amazon reducing product change and return issues. So, you can do the same for your business. The overall page design of Amazon has been also improved while studying users with AI.

The integration of AI in web designing – should you be concerned?

While discussing AI introduction in website development, the obvious thing that pops up in mind is – “is it going to replace the human developers completely?”

Well, this growing threat is concerning, especially when Wix and Grid are offering AI that can develop a customized website without any expert website developer. However, the fact is, it is hard to replace human website developers. Integration of AI is helpful to speed up the website development process. AI can help the user to develop a basic (but good) skeleton of a website, but there is a lot to do to make it competitive before launching.

AI can study the users’ behavior and satisfy their wish but fail to add “human touch” that only comes from a creative website developer. Apart from that, AI can hardly replace WordPress maintenance support and WordPress security.

What we can do now is cross our fingers and observe the evolution of AI and its further implementations in website development.

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If you have built a sales website, then one of your main concerns will be to get as many conversions as possible. After all, just having visitors is insufficient. You need to convert them into sales if you wish to profit from your website. And one way to do so is by clever usage of pictures. Below, we look at five ways you can use images to boost your website conversions.

Be Emotional

Rule number one – evoke emotions through the images. Never post a photo that is bland. And certainly never put up an image that triggers any negative emotions.  Instead, always choose to use images that give off a positive vibe. And do make sure that it is somehow related to the content of the website. For example, suppose that your website is selling cat food. At the product page, instead of using the image of a cat that is starring at the camera, use the image of a cat that is smiling in a cute way. This alone will make the website visitors feel comfortable, helping you achieve better conversions.


When a person is seeking to buy something from your website, the best way to convince them will be to offer a strong validation. For example, suppose that you are selling weight-loss products. Right on the product page, you can have the picture of your existing customers who have benefited from the product, showing their ‘before’ and ‘after’ photos. This can serve as a powerful tool to inspire confidence in the minds of prospective customers.

You Are Not Important

This is something that you should always keep in mind when selecting images for your website – you are not important. Instead, it is the customers who are important. Rather than picking an image that you fancy, always ask yourself how the customer might feel when seeing the image. And if any particular picture catches your eye and you are confident that it can leave a powerful impact in the minds of the visitors, then definitely use it in the website.


Another thing to keep in mind is the purpose of your website. You should be as specific as possible. If your website is targeted at selling Pokémon cards for children, then there is no logic in using pictures of 30 or 40-year-old adults. Instead, you should only use pics of children, smiling happily and playing with their cards. Don’t just put any image just for the sake of having a picture on the website.

Human Faces

Finally, consider using pictures of human faces as much as possible. People have a natural tendency to be interested in other people. Hence, seeing the human faces can trigger greater interest in the customers. There is an interesting case study of a website that used to sell artworks. When they swapped the picture of the paintings with that of the person who painted it, they saw a huge increase in conversions.

And in case you are looking for black and white images for your website, consider checking out, which contain a large collection of such images.

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Struggling to find a landing page plugin for WordPress that actually works?

There was a time when most of these plugins was very difficulty to use and came with limited functionality. Designing a page was a painful task.

But, that’s all history now which means that you can create beautiful and creative pages that convert like crazy – all without having any technical headaches or having to be a web designer.

Why Use a Landing Page Plugin for WordPress?

If you create a website to sell a book or product, then you need a landing page.

Landing pages helps to improve conversions, converting more visitors into customers.

These landing page WordPress plugins come with a variety of ready to use templates with drag and drop tools to edit them or generate your landing pages from scratch. It gives you the freedom to rapidly build landing pages for your marketing campaigns without the need for a web designer. You can reuse your templates, create new ones, and construct your library of ready to deploy landing page designs.

Top Landing Page plugins

01. Qards

Coming from team Design mode, Wards is a fascinating solution for landing page WordPress plugins.

The plugin gives you a choice of content cards that you can put on canvas – one after another – until you get an entire landing page built. Every item can be adjusted to fit your needs – you can get an excellent front-end editor for that.

  • Features:
    • A large set of content cards, which should be enough to meet all your landing page needs.
    • There are various types of content boxes available, each fully customizable.
    • The default designs can make things look sharp and modern.
    • Everything works with drag-and-drop.
  • Works with current theme? Of course! You can use it with your landing pages, and leave the rest of your site intact.
  • 100% custom landing pages? Almost. You’re working on the scheme of individual content cards arranged one after another.
  • Mobile-friendly? All landing pages are sufficiently flexible and mobile-friendly.
  • Ease of use. No design or coding skills needed, full drag-and-drop support, plus a front-end editing potential.
  • Price:
    • single site – $99,
    • Agency – $199.

02. Thrive Content Builder + Thrive Landing Pages

Despite having two different landing pages, Thrive Architect and Thrive Landing Pages are, for all intents and purposes, the same plugin.

  • Features:
      • There are 207+ customizable landing page templates accessible
      • The templates are themed into groups.
      • No coding knowledge required. You get real front-end editing via Thrive Architect – just use drag and drop to build/edit your landing pages.
      • There are various content blocks (starting from text or videos to more marketing-centered content, like testimonials, opt-in blocks, etc.).
    • Works with current theme? Yes, the landing pages are independent of your present design.
    • 100% custom landing pages? Yes.
    • Mobile-friendly? Everything is mobile-approachable.  
    • You can quickly jump into it right away.
  • Price:
    • single site – $67
    • Five sections – $97

03. OptimizePress

Optimize Press is very versatile and stands out from everything else on the board because of one main detail – it’s available both as a WordPress theme and a WordPress plugin. The theme allows you to hand over your entire site design to Optimize Press, while the plug-in lets you keep your present design, and only use Optimize individual landing pages.

Apart from that, Optimize Press also delivers a load of features and an intuitive drag-and-drop editor. It’s not a real WYSIWYG experience, though (which, depending on what you like, might be considered an advantage or a flaw).

  • Features:
    • You have the choice of more than 30 pages templates.
    • More than 40 content elements available (text, images, features boxes, etc.)
    • Available as a theme and also, as a plugin.
    • Membership functionality involves
  • 100% custom landing pages? Yes. Modify a template or construct your own from the ground up.
  • Mobile-friendly? Yes, everything is 100% mobile-compatible.
  • Ease of use. Very easy to use and intuitive, kudos to the pre-designed templates.
  • Price:
    • for three sites – $97,
    • For ten sites– $197.

04. Beaver Builder

Beaver Builder is a theme + plugin combination, but you can obtain the plugin alone (depending on what you need).

But, it’s worth noting that the Beaver Builder plugin, on its own, already supply you with the entire landing page building functionality.

  • Features:
    • You can utilize it on posts and pages.
    • Built-in landing page templates.
    • Drag-and-drop content editing.
    • Front-end editing in real time.
    • Import/export characteristics.
    • A vast set of content features (everything from headings, images, text, videos, and so on).
  • Mobile-friendly? Yes.
  • Ease of use. Very easy to use and intuitive. No coding skills demanded.
  • Price:
    • Beaver Builder plugin for unlimited sites – $99,
    • Beaver Builder theme and plugin – $199.

05. WordPress Landing Pages

The list couldn’t be complete without at least one free solution. There aren’t many free landing page plugins for WordPress out there. As it turns out, landing pages are a complicated concept to master, and when someone shapes it out, they just can’t afford to make it available for free anymore.

  • Features:
    • Visual editor which can preview you the changes you’re making in real-time.


It is not necessary for you to be a web designer – not even close!

Additionally, you don’t have to put up with the old-style plugins that was sluggish and overly complicated. And those packed with cheesy templates looked like what guru marketers were using in 2006.

Times have changed now. The market has evolved massively.

Using the landing page plugins listed above; you can have a lot of control at your fingertips. All the features you’ll require to create beautiful landing pages without the hassle and fuss.

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Just look around your locality. You see a new trend everywhere- Everyone is using different mobile devices to look for information, products/services, etc, on the global Internet. Due to the rapidly increasing use of various mobile devices for Internet browsing, most of the website owners are adopting RWD to catch the business coming from small screens, boost sales/conversion, enhance user experience, save lots of money which is spent on maintaining a separate mobile site, and, give a great boost to your SEO efforts.

Naturally, some useful responsive web design frameworks have appeared in the tech market which supports web developers a lot when they work on RWD projects. If you are a web developer/designer and are looking for popular frameworks for the creation of responsive website designs, have a look at top 5 options highlighted here below:

1. W3.CSS

W3.CSS is a Cascading Style Sheet (CSS), provided by for all those professionals who are interested to learn the basics of W3.CSS. Once they gain expertise in this technique, they can easily create faster, beautiful, and responsive websites on all platforms. Before learning this technique, you are supposed to have at least the basic understanding of any text editor, Document Object Model (DOM), JavaScript, CSS, HTML. Apart from this, you must know web-based applications work. All these will help you to use this platform easily and create responsive websites quickly without seeking the help of other website developers.

2. HTML5 Boilerplate

HTML5 Boilerplate is a helping hand for all those programmers who are trying to learn the basics of HTML5 and gain command over it. It is assumed as a starting point for new coders. It works like a codebase using which you can create stunning and relevant things and add them to websites. The good thing about this framework is that it includes in-depth docs, allowing website creators to easily understand how things work and why specific choices are needed to be made. The document describes every single line of normalize.css that the H5BP includes.

3. Skeleton

As a matter of fact, Skeleton is a lightweight collection of CSS & JS files which provides a 960px grid layout. It easily scales down to smaller screens on different mobile devices, tablets in both landscape and portrait form. It is one of the most appreciated and popular responsive boilerplates and is used by a good number of coders and website creators. Compared with other CSS frameworks, it doesn’t offer any CSS classes. It gives a simple and intuitive solution, enabling you to create responsive websites easily and effortlessly without any flaw.

4. MontageJS

MontageJS is a useful open source HTML5 framework. It is available to all under BSD license and you can download it totally free of cost from GitHub. It makes use of the latest web technologies, accumulates with web standards, and ensures the smooth performance and easy maintenance of websites.

It works on a component basis architecture and montage applications that are supposed to be an amalgamation of specific components. With its help, you can easily divide complex web development projects into smaller components and can use them later to complete the assignment quickly. Montage Studio supports MontageJS, allowing drag and drop authoring/creation of responsive web applications using MontageJS. Always keep in mind that Montage studio is a dedicated editor for MontageJS in beta.

5. CreateJS

CreateJS is a highly useful framework for creating responsive websites/blogs. It is fully loaded with a collection of modular libraries and tools that you can use to make HTML5 based content easily and quickly. A few popular libraries of this package are highlighted here below:


Popular Libraries

Main functions

PRELOADJSHelps you to control how you load various assents
SOUNDJSLet the web hear you want
TWEEENJSTween and Animate the web with HTML5 and JavaScript
EASELJSEasy management of HTML5 canvas element


You must note that almost all responsive web design frameworks are packed with a few specialties. CreateJS seems to make a solid presence in the world of HTML5 based ads. If CreateJS and Adobe animate are combined, they make a marvelous combo and are used extensively by web designers for the creation of appealing and professional advertisements. CreateJS has a strong backing from, Adobe, Mozilla, and Microsoft.

Final Words:

Responsive website design has now become an essential necessity for all those individuals who are in the web-based business and expect to excel in it. A responsive website keeps you up in SEO ranking of websites, grab more business opportunities coming from small screens, and, earn sufficient revenues every month. If you are a web designer and create responsive websites, these 5 frameworks are of great use for you. All these frameworks will help you create responsive websites easily and quickly without applying too much effort.

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In its relatively short period of evolution, website design has matured quite a lot and progressed far further than one could have ever expected it to. Contemporary web design is not only about attracting user eyeballs but also about delivering the most useful content in an intuitive way. With an increasing number of websites vying for user attention it is absolutely imperative for your website to have a design that will put it into the highest orbit. Some killer tips:

The First Five Seconds Define the User Intention

Users searching for something on the web are notoriously impatient and this behavior is even more pronounced when the search is fired from a mobile device by a user on the go. If the website fails to load and answer the user’s query in the first five seconds, then you will not convert him into a customer. You have an exceedingly short window of opportunity when you can impress the user that your website has the potential of satisfying his requirements. To do this you need to ensure that the user is paying attention to your site. Typically, you should use great looking images to get their eyeballs tracking and persuasive text to catch their attention as well as an unbeatable value proposition that simply can’t be ignored.  In effect, tell a good story that will inform the users how their needs can be met and tell it very quickly.

Put a Design Strategy in Place

Even before you hire a Las Vegas Web Design Co or a freelance designer, you should ideally have in place a workable design strategy that will answer basic issues like the message being conveyed with the design and whether the website design is representative of your venture’s core values and brand identity as well as the impact that is being delivered to the users. A design strategy must necessarily tie together all the design elements to make sure that it is a cohesive whole and tells an impactful story that is persuasive enough for users to take action.

Make Your Website Future-Proof

The environment of the internet has been rapidly evolving from the very start and trends have a really short life. While there is no way of predicting the environment of tomorrow, it is absolutely essential to follow the direction of the trends and incorporate enough design elements that will ensure that users will be able to access the contents satisfactorily. The rapid shift to mobile devices for accessing the net makes it absolutely necessary for the website to be made responsive so that it can easily adjust to the varying screen size to deliver an optimum browsing experience.


For your website to have the desired level of conversions, it is vital that you keep on testing it under various conditions and on different devices and platforms. Put in place a system for obtaining user feedback and go deep into the analytics to discover what is right and what is wrong on your website.


Building a responsive website can be an exciting project for many businesses. Whether it’s upgrading your existing site to be mobile friendly or creating a new website from scratch, there are a lot of unique designs and added value that you can bring to a mobile website as opposed to a desktop website.

However, It’s important to not rush into the design, content and structure without thinking about SEO services first. You might think that incorporating SEO activities should be an after thought. Many businesses and individuals think the visuals of a website should be the basis and then build on it from there.

When you leave the online search ranking ability of your website until last, this can lead to significant website headaches down the track. When you put your online visibility first, then everything else should incorporate into this leaving you with a optimised, user friendly and informative website.

Online ranking activities aren’t just about keywords. There are various other priorities that tie in with this. With mobile website conversion rates now being more important than ever, here are top ways SEO services for website can help improve your mobile website.

Faster page speed time

Every second more it takes to load a page can lead your user to closing down the page. It doesn’t matter how creatively designed and dynamic your website might be, if it takes forever to load, then no-one will be patient enough to even get to your site.

Online ranking activities take into account page loading speed due to its impact on your bounce rate. The higher your bounce rate the less search engines will see your website as an authority and therefore will be less likely to rank your website.

When you base your mobile website build around faster page speed time, you will increase user satisfaction and user experience. A way to ensure this SEO activity is a priority in the build of your website is making sure you don’t have any large images and video files. Having large, slow loading visuals and video are some of the main reasons a page can be slow to load.

Warn against the use of pop-ups

Many of us have come across a pop-up when going to different websites on a desktop. Think about how intrusive they are on a desktop. Now times this by 10 when the user is on a mobile device. Just like page load speed, this is another factor that encourages visitors to close down your web page. It’s a barrier between them and your actual website.

On mobile, it’s more difficult to click the little “exit” button. Sometimes due to the configuration of the pop-up the exit button can even be difficult to find, such as being cut off or hidden when the website is viewed in portrait mode.

When you put these types of data gathering practices ahead of SEO and user experience, it will impact the traffic you receive to your website. Data gathering is a great marketing tactic. However, an SEO expert will find a place for it that isn’t intrusive to the user and actually adds to the visitor experience.

Encourage a user-friendly design

Not all website designers build a website that puts user experience first. There are a lot of elements that go into building a mobile website that they may be preoccupied with. For example, colour scheme and device compatibility. Yes, these elements are important but they shouldn’t overshadow user experience.

When you build a mobile site that is designed for a positive user experience, it should encourage your visitor to view more pages on your website and delve deeper. This inturn decreases your bounce rate, making your site more attractive to search engines. For example, elements such as an easy scroll function and ensuring buttons are big enough for the average thumb and index finger are just some of the factors you should be thinking about for a mobile site.

Prioritise titles

Not only is there the keyword search ranking importance of titles and meta descriptions, but when it comes to mobile websites, you also need to take into account how your titles will look.

A visitor should be able to understand from the first 2 seconds what your web page is about and how it relates to their initial query or their navigation journey. On desktop, it’s easier to have a longer title that explains what a page is about, however, when viewed on mobile, longer titles can be difficult to read.

A person that may not be familiar with SEO could delete the H1 because it looks too text heavy in mobile. This will severely impact your online visibility. Instead, opt for a shorter H1 that will look good on both desktop and mobile.


With the trend of responsive websites not going anywhere, and more people using their smart phones and tablet devices to conduct online searches and view websites, it’s important you get your mobile website right from the start.

As time goes on, you will be consistently upgrading and tweaking your website. But some tweaks are easier to do in the future than others. Changing an image or adding content is much easier to do than having to change your entire website structure due to page load speed or a poor user experience.

Don’t forget that implementing mistakes such as mobile phone pop-ups and confusing titles can hurt your bounce rate, which may take you a long time to improve once it has been impacted.