Tag: content

by Incredible Planet Staff

4 Reasons You Might Consider Posting Your Blogs Anonymously Online


People, Business

With the world becoming a lot more cosmopolitan, everyone enjoys the freedom of speech on different platforms. However, there are a lot of people who want to remain anonymous when posting their blogs online. Although digital media gives us the freedom to express ourselves in the best possible way, no one can escape its dangers. Continue reading to know a few reasons why you might consider posting your blogs anonymously:

  1.     Write Anything Unapologetically

The most coherent benefit of posting discreetly is you can jot down everything that is going on in your mind. Especially when it comes to criticizing the odds of society and group mafia, one can easily expose a lot of dark secrets of the world. Having the freedom of speech can be utilized best when you have the benefit of hiding in your cocoon. You will be intrigued to know; anonymity is a major weapon of veteran artists from across the globe who tend to express their views through their work. Had they informed the world about their presence, governmental authorities would have caught them.

  1.     Escape Trolls and Hate Blogs

Trolling is the hate machine of today’s age. The moment you post anything that is of the public interest, you will have to cater to both positive and negative comments of the public. However, if you post your blog anonymously, you will easily be able to escape hate blogs devoted to you. Most critics begin jotting down the names of people who speak vociferously online. You will be shocked to know, a lot of people who can’t make online trolling and criticism often develop different health conditions such as anxiety and depression.

  1.     Stay Safe

Another strong reason to remain anonymous online while posting your blog is to stay safe at home. No one wants to be hounded by negative people in today’s age, with several security measures available online. So the best way to protect yourself from any kind of trouble with negative people online is to keep yourself discreet. In severe cases, if you are traced by hackers and goons, they might cause physical and emotional damage. With criminal activities being rampant throughout the world, it is important to weigh the pros and cons of writing anything for the web.

  1.     Raise Awareness

If you want to create a difference in the world, you can do that by lending your voice to issues that are of paramount importance. Sometimes, the government loves to brush several issues under the carpet, but you can play your role by vocalizing your thoughts. As discussed, remaining anonymous gives the opportunity to write anything you want. You can also visit DOE to know more about the anonymous content posting guidelines online.


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by James Adam

6 Content Writing Strategies to Help you Generate Traffic


Technology

When it comes to content writing, there are some important facts that matter. Having highly useful content on your website results in the generation of more traffic which turns browsers into buyers and increases your revenue. Your writing should strive to enhance your content marketing. In this article, we take a close look at time-tested strategies to help you develop top-notch content for your website.

1. Observe the SEO Best Practices

SEO best practices are tasks designed to enable you to improve the search engine rankings of your website. As demonstrated by Miami SEO Company, there are several ways of getting higher Google rankings for your content. Common SEO best practices include optimizing the site’s loading speed, optimizing the title tag for the SEO, writing unique titles, and adding the primary keyword earlier on in the content.

2. Increase the Perceived Value of Your Content Through Visual Assets

Research by Michael Wedel, a professor of consumer science at Maryland University indicates that human minds tend to respond to visuals more than text. Social media sites, such as Instagram and Pinterest thrive much because their content can be uploaded and distributed visually. When creating content for your site, be sure to use visuals, such as interactive content, SlideShare presentations, videos, and infographics as it generates more interest than text only.

3. Keep Your Content Conversational and with Backed-Up Opinions

Occasionally, it’sa good ideato shake things up by tackling a seemingly tough topic. Content creation is not for the faint-hearted, and you should be ready to meet the angel and devil along the way. Conversational content is what draws your audience in and encourages them to participate with commenting and sharing, so that is what you should be aiming to produce.

4. Consider Integrating User Feedback into Your Content

Analytics and data help you to gain deep insight into the desires of the clients. It is equally imperative that you get feedback straight from your customers and users of your site. Persuasive and compelling content must be relevant. You mustensure that your content is relevant to your target audience. Always write to express your thoughts and emotions based on the interests of your audience.

5. Write for a Single Reader

Whenever you read content online, you do it by yourself. It would be best if you focused on writing for a single reader, much in the same way you have a buyer persona – that one ideal customer who represents your whole target customer base.

6. Leverage on Third-Party Data

Leveraging and expanding on third-party data can be quite significant to developing top-notch content. Third-party data are the pieces of information found on eBooks, online courses, videos, online publications, and industry blogs. Given that this kind of data isn’t coming from you, you must be careful about how you use it. Such data can be a strong component of your write-up, especially if you’re a newbie writer.

For far too long, content writers have been on the look-out for strategies to write content that not only appeals to readers but also turns the traffic into consumers. Writing top-notch content should not be an uphill task, especially now that you have tips to guide you through. You don’t need to curate content. This guide should enhance your approach to content development.

by James Adam

Keys to Powerful Content Marketing Strategy


Technology

In the fast-paced Singapore digital marketing landscape, it’s not easy to catch the attention of your target market. You have to go beyond the traditional marketing mix, which B2B brands forcefully used to drive sales. Less-disruptive inbound marketing tactics have proven more effective in the message-saturated market. Among the most successful of inbound strategies is content marketing.

Content marketing the foundation of all digital marketing strategies and a smart way to promote your brand, products, or services to your audience. With fresh, relevant, informative, and entertaining content, it’s easier to increase engagement with your target audience, build trust, increase visibility, and ultimately drive sales.

But if content marketing is so powerful, why is everyone not successful at it? It all comes down to a lack of strategy. A content marketing strategy is a plan for growing your brand’s audience through content creation, publishing, maintaining, and distributing content that informs, inspires, entertains, and attracts, and retains a clearly defined audience.

This post explores ways to develop the best plan for your brand.

Research

You can’t write a content marketing plan in a vacuum. There’s a lot of information you need to gather to give you an idea of where you stand. Quality research will determine the success or failure of your marketing plan. During your research, focus on the following:

  1. Identify and understand your audience: Before you commence the content writing project, you must know who you’re writing for. It makes the work easier and you can achieve any objectives faster. A target audience analysis includes creating buyer personas to understand what your target customer needs fully. You need to understand the buyer’s journey, their motivations and pain points. During your research, collect demographic data and get customer feedback.
  2. Competitor analysis: You need to identify your competition, look at what they do, track best performing content, and identify any content marketing gaps. By identifying what’s lacking on the market, you can create content that matters to your target audience.

Set Mission and Goals

The best-laid plans start with a mission statement and definition of goals. This is no different for your content marketing strategy. The mission statement defines your target audience, the type of content you intend to use, and your audience’s value.

Set clear goals for your marketing plan, including increasing sales, improving revenue, driving traffic to your website, SEO success, social media visibility, cutting marketing costs, increasing conversion, reducing bounce rates, or any others.

Set your KPIs

Now that you have an idea of what you want to achieve with your content marketing campaign, it’s time to set key performance indicators (KPIs).KPIs come in handy when implementing your strategy as you know how to evaluate your success.

These are milestones you can check off as you continue rolling out the plan. They have numbers attached to them and a timeline. For instance, you can set revenue targets, monthly subscription targets and increase web traffic, weekly conversion rates, brand mentions, or improvement in search ranking. The KPIs are tailored to your campaign and are guided by the mission and goals you have already set.

Consistency

Content marketing helps build trust with your target audience. In your content marketing strategy, a consistent tone is crucial to achieving your goals.  The best approach for your content marketing plan is to use diverse types of content across multiple channels.

You can create content for your blog, website, social media platform, guest posting and other platforms. One of the key areas and tips to consider for content writing is consistency because this helps build a connection with your target readers.

In a message-saturated marketing landscape, you want your audience to recognize your content and start engaging with it instantly. Whether you use blogs, infographics, e-books, social media posts, or video, make sure the tone and branding make it easier for the audience to recognize you.

Focus on Quality

Good content is essential in the highly competitive Singapore digital market. Your target readers or viewers are lost for choice and they can click away any time and still find new content.

This is why you have to focus on quality first. You have to invest in keyword research, structure your content properly, write longer articles/blogs, add visuals to increase engagement and provide Metadata. Focus on content that adds value to the lives of your target audience. Always update the content and promote new content across all channels.

Search Engine Optimization (SEO)

Search engine optimization (SEO) is an integral part of content marketing. If you want to build brand visibility with your content, then optimize it for search. Keyword choice, link building, article length, images, metadata, and content structure are ideas you should incorporate in your content to boost ranking on search engine result pages (SERPs).

Final Thoughts

A well-designed content marketing strategy helps you attract and maintain traffic on your marketing platforms. It is the most effective strategy to stand out in the crowded Singapore digital marketing landscape. By researching, planning, and executing your strategy methodically, you build trust, gain a competitive edge, and ultimately achieve your marketing objectives. 

 

by James Adam

10 Tips to Escape Content Mediocrity


People

One writer will post an article, and the whole world will stop to listen. Another will post hundreds of them, and no one will ever notice. These are the reactions to captivating and mediocre writing. There are basic writing skills that will transform your content into a viral post. 

The quality of content will depend on a number of issues. It has to do with the writer, the environment, readers, and your competition, among others. Here are a number of proven tips that will enable you to produce the most captivating content for your essay, marketing, or any other task where pristine writing is required. 

  • Plan Your Content 

Planning is the secret to delivering the most captivating content. Identify the topic you wish to handle in your article or essay, the target audience, the best format, and whether you will be writing in a sequence. Aim to provide sufficient information within a reasonable time, especially if you are running a blog. 

Planning will require the use of an outline. You must know the ideas to appear at the top, middle, and conclusion. Planned content will give a story that is understandable to readers. It is also easy to follow for the readers because they can see the flow of ideas. 

  • Use Writing Tools

Mediocre content is full of errors. It lacks proper formatting, has typing mistakes, lacks consistency in language, and does not follow the required writing rules, among other shortcomings. These weaknesses can be corrected using writing tools. The tools help you with editing, formatting, referencing, citations, and other writing procedures that strengthen your article. 

  • Hire A Professional Writer

Do not struggle with a topic or essay such that you deliver poor quality work. There are professional writers ready to assist with any topic or subject. Professional writers dedicate the time and energy to deliver a captivating paper. Their input makes your content captivating to read. 

  • Learn And Improve On Your Weaknesses

Evaluate your writing and endeavor to improve from one paper to the other. Hire professionals who write essays for money if you are doubtful of your skills. Check the areas highlighted by the editor and use the comments to improve your writing.

  • Read Quality Writing From Envied Writers

The best writers are prolific readers. Read books, journals, articles, blogs, and other materials by the top writers. While you will not imitate their style, you will learn a thing or two about writing captivating content. 

  • Practice Writing 

The old adage says that practice makes perfect. Spare time to write as much as possible. It is through writing that you learn how to present the ideas and meet the expectations of readers. You also test your style and ideas to see if they work. 

  • Choose A Writing Niche

Specialize in a particular writing area. This allows you to explore the topic or subject in depth such that you become an authority. Any article you produce in the area will be factual and informative.

  • Dedicate Sufficient Time To Write

Quality writing requires time. Writing in a hurry will result in errors and under-researched assertions. You will also have time to read widely on the topic. 

  • Take A Writing Course 

Upgrade your skills by taking a writing course. The courses are offered by colleges, writing experts, and online institutions. It acquaints you with the latest trends in writing. 

  • Take Feedback From Your Readers Or Clients 

Take feedback from your editors and clients for use in improving your writing. These are the targets for all your writing. If their views are disregarded, they will not read through your work again. Take the feedback and use it to identify the areas of improvement. 

A good writer will deliver content that resonates with the needs of readers. You must learn how to write so that your content will make sense. Develop a personal style and endeavor to grow it so that it will win the heart of readers. 

by James Adam

The Best Ways to Creating Quality Content


Business

The only thing that matters about a blog is its quality and if it is not up to the standard no one will bother reading it. Here are few of the tips the best SEO services in Europe recommend to create higher quality content blog. 

Agenda:

To pick a topic,simply beginning to writing is not a way which will engage the readers into reading because the writer is writing without any agenda. You have to keep in mind the end goal which will earn you the reader’s gratitude. You should have an editorial calendar so you keep track of your progress.

Brilliant and catchy titles: 

Another thing that will help you stand out from other bloggers is your title writing skill since most readers can’t focus on the blog post for 20 minutes, regardless of how excellent it was written. Also make sure that your point is clear from the start. Your title should be brilliant and should engage the reader.

Clean and organized:

All great bloggers use this tip; to create quality content that is visibly clean and organized in its structure. Unorganized information won’t bear you any fruit and there is a chance that it might confuse the reader. Don’t make haste to post your blog. Write a draft, proof read it and then start organizing and cleaning which can be done by putting in headings, bullet lists, numbered list, multilevel list etc. Your aim is to help your readers, so make sure that you are delivering your message in the best way possible.

On page SEO:

Search Engine can be the first source of traffic if you maintain your post and keep them optimized. On page SEO include 

  • URL Slugs
  • Focus keywords
  • Post titles 
  • Meta description 
  • Image alt tags 
  • Headings
  • Inbound and outbound links 

Knowledge, presentation and promotion is what makes a content of high quality. 

Seeder Agency has a professional team equipped with the latest SEO techniques and knowledge that will have your content get the quality insurance that will make the audience want to come back for more each time you create more content.

Being honest:

Another thing that the readers demand from their blogger is to be honest about everything that they write about. So before writing or giving out a review post make sure to try it out so you can give the best review. In this way the reader also feels respected and consequently this will help you build your credibility and authority in your niche. Similarly, providing false information may increase the risk of reader abandoning your website and any further work created by you.

Personalization:

Personalization is a great tool for generating high quality content. As many bloggers are only mentioning great points to their readers without providing them any personal experience. This will help you stand out more because the readers are always keen to listen to the experience and ideas of the writer so that they can also relate to or apply it themselves.

Analyzing competitors:

Another tip is to create quality content is to analyze your competitors. This can be done by reading their blogs discovering how they’re utilizing linkbuilding service in Europe for their content and figuring out what is lacking in their content and learning from their mistakes. Which will help you predict what the audience will appreciate. Competitive Content Audit. It helps you know you rivals, what content they have published and how well their content is going. By evaluating these factors you will have a stronger understanding of what type of content is dominating the market.

by Incredible Planet Staff

Need to Hire a Copywriter for Your Company’s SEO? Learn These Steps before Choosing the Right One


Business

It is not uncommon anymore for people who have been in the business fields that SEO and business cannot be separated from each other. Search engine optimisation, known as SEO, is the technique used for increasing a website’s online visibility on search engines as well as increasing brand awareness. For that reason, many companies compete for reaching a wider audience to increase their brand awareness through hiring SEO companies that offer SEO services.

When doing an SEO process, there is one of the important elements that can help in many ways – the article making. Articles are made not only to educate people about what you write, but also establish your website and company profile. Through writing articles, you can also get more backlinks and increase your brand awareness, as well as improve traffic to your website. Therefore, many companies start hiring professional copywriters that can produce helpful, informative and interesting articles that can be beneficial for their company. Of course, it is not just about articles, but it is also about quality.

If you are a business owner and already hire an SEO company to do SEO for you, you surely know that you also need a copywriter to write articles for you too. However, before deciding to hire a copywriter, make sure you know how to identify the right one, so that your SEO will progress well. Don’t worry, as this article will help you with that. Keep reading to learn these steps!

Know the right copywriting, not just “any copywriting”

There are many writers out there, but only some who know what they are doing. This means, any writer can write articles, copy some stuff, and insert some keywords in it, and then, that’s it, just like that. Well, it is not that simple, but it is not that complicated too. Good copywriting is not always focused on keywords. The key point is what is written in that article. The good one should include information that educate and entertain people at the same time. Also, you don’t insert so many keywords in one article. A good copywriter should know how many keywords that should be included in one article. If the copywriter you are testing is stuffing so many keywords at once, then, absolutely not.

“Know what you need, not what you want,” said the right copywriter

While it is important to produce high quality articles with interesting stuff inside, you should know the difference between what you want and what you need. It is simple to include what you want in an article, but you might not know if it is actually necessary or not, but the right copywriter should know. They will only include necessary but important elements in their high quality articles to avoid over-optimising content that would not be good for your SEO process. Yes, only the qualified one knows the best.

Analyse the copywriting skills of your copywriter-to-be, one by one

They say “experience is your best teacher”, well, not always. It is more like, “anyone can be your teacher.” While it is true that you need an expert in this area, skill is the one that differentiates people and their quality. Some SEO copywriters might be newbies that only know the first things about SEO, while some are SEO experts that know how to put strategies and key phrases when writing articles. However, you can differentiate them based on their writing style, and how they improve their writing skills. A good copywriter knows how to entertain and educate people at the same time, and they don’t always have to be an expert in SEO. Is their writing skill unique? Are they able to attract people with their writings? Are they a fast learner?

If their writing skill is unique and they know how to attract people, as well as know how to improve their knowledge on SEO, then, all you need to do is give them time and they will do some magic for you. Practice makes perfect, because knowledge alone doesn’t determine good results. For that reason, you should give your candidates some tests and analyse their skill from that.

Get to know your soon-to-be copywriter first

It is not only about the writing skill, but you can also know if they are the right person through talking to them in person. From the meeting, you can get the “feels” and know if they are the right person or not. No, we’re not talking about soul mate-finding here; we’re talking about copywriter-finding. From your conversation, you can pay attention to details and find out if they are a creative person or more of a critical person.

Ask the candidates about their educational backgrounds and experiences

Before doing this step, make sure you know what you need in a copywriter. Do you want them to have literature as their educational background? Do you prefer them to be an expert in IT? Do you want them to be good at English? Or do you prefer someone who is bilingual? Depending on your preferences, you can choose the right one through analysing their educational backgrounds and experiences. Make sure you know what is needed for your brand before you decide to set your preferences in a copywriter.

That’s all you need to know in choosing the right copywriter. Remember, a good copywriter knows what you need, not what you want. Also, they will always keep improving their writing skills and expanding their knowledge in SEO related information – someone who is willing to know and learn new things. Don’t rush things, choose carefully and wisely. That way, you can find a highly qualified that knows SEO standards, as well as your preference while providing you with what you need.

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by Incredible Planet Staff

Get Better Visuals in  WordPress Through Smart Crawl


Technology

The Smart Crawl works well as the great plugin for improving the SEO of the website. It helps in enhancing the SEO of the web page as it works impressively with the CMS platform. Under this, the professionals of the WordPress development company use the best-proven methods for the Search Engine Optimization. It helps the companies in achieving the web traffic and boosting the PageRank. It also supports one-click setup for the domain authority in the Google, social media sharing, content and keyword analyzer in real-time, helps in scanning and reporting.

Moreover, the Smart Crawl helps in following ways to improvise the SEO of the website in the WordPress development.

  • It helps in customizing the title and meta description for every post and the web page.
  • It submits the automatic sitemaps to Bing and Google or any other search engine that accepts the sitemaps.
  • There is an optimizing tool in the Smart Crawl that helps in displaying the contents to varied Search Engines.
  • It supports both on-site and the off-site automatic linking of the keywords.
  • It provides the ‘Moz Integration’ for the Moz-related SEO tools.
  • Automatic update sharing with Search Engines is initiated with Smart Crawl.

Significant Features of the Smart Crawl SEO tool

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Smart Crawl provides the users great settings and tools for working seamlessly on the CMS platform. It helps the companies in getting the bold, clear and the targeted website content at the top of the favorite browsers from Bing, Google, Safari to Firefox. Under WordPress development, there are some of the specialized features involved in the Smart Crawl.

  1. Getting Real-Time Advice for the Contents

The Smart Crawl comes power-packed with the content analyzer that is built on the web page and the post editor. It also provides instant suggestion and the feedback for making improvements in the content. This SEO plugin also helps the companies in easily finding and reading their site.

  1. Provides Multisite SEO Management

The Smart Crawl helps the website owners to control the Search Engine Optimization settings across their individual sites. It also performs the work as a ‘Super Admin’ throughout the website network. It extends support for making huge changes in the Multisite or helps in optimizing each website.

  1. Recognition of the Content on the Social Media

The businesses can take the services from the professionals of the WordPress development company to get their website content recognized on the Social Media Sites along with the Open Graph support. The Social Media sites like Instagram, Facebook, Pinterest, LinkedIn, Twitter, Google+ and YouTube loves the Open Graph technique for sharing the content, crediting and connecting with a large number of audiences. The website owners can retrieve great benefits from the ‘Open Graph Integration’ of the Smart Crawl.

  1. Extending the SEO Analysis free for the Owner’s Websites

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The Smart Crawl plugin tool will help in scanning your website and assists in finding out the ways for optimization of the content. It will also make your website discoverable by many Search Engines. Now, the website owners or developers can avoid any kind of human mistakes or errors with the use of Smart Crawl. Other areas in which it helps for better SEO include the creation of the links, descriptions, tags, sitemaps, images, page structure and the anchors.

  1. Involving the Proven Methods for Enhancing the Site Ranking

For making improvements in the site ranking on the CMS platform by the website owners the Smart Crawl extends support for many verified methods like:

  • This plugin helps in the page analyzer as it initiates a quick set-up with just one-click scanning, activation and analyzing.
  • Easy redirecting of the traffic from one URL to another URL through 301 redirects.
  • It helps in importing and exporting of contents or links with the settings from the Smart Crawl and helps quickly setting up.
  • This plugin also extends support for the Hub SEO under which the owners get an overview of their sites from only one place that is the ‘Hub’.
  • Other important ways in which the Smart Crawl helps is processing of the RSS Feeds, preventing the duplication of the links, carries out ‘case-sensitive’ matches provides the option of the ‘blog archive meta robots’ and much more.

Conclusion

SEO is not going to be hard again with the inclusion of the Smart Crawl plugin that provides customized pro guides for the developers of the WordPress development Company. Under WordPress development, Smart Crawl helps the professionals in covering up the most important settings and pointers for the SEO of the company’s websites.

Moreover, this automated plugin is going to provide business growth to the online website owners as they can reach the target audiences easily. For making easier moves and working seamlessly for the promotion of the website, the Smart Crawl plugin will help the developers and their clients too.

Author bio:

Harshal Shah has an countless experience as being a CEO of Elsner Technologies PVT. LTD: WordPress Development Company that offers various web development services to the clients across the globe. Mr. Harshal is an huge tech enthusiastic person who has written major & genuine articles as well as blogs on motley topics relevant to various CMS platforms. This can guide the readers to acknowledge new practises about web development and also they can learn new ideas to build & optimize a website online using multiple web development tools & techniques.

by Incredible Planet Staff

Interesting And Effective Tips For Growing Your Web Traffic As A Beginner


Business

Did you launch a brand new website in the past few days? Is this your first time operating a website with the intent to draw in traffic? Of course, every website needs to pull in visitors in order to turn a profit or remain relevant. You want your website to pull in high traffic numbers, but getting to that point can prove challenging. Brand new websites rarely take off the day they’re launched and pull in a million unique visitors. Fortunately, a few tactics and strategies can boost your website’s traffic with relative ease.

Build A Website That Looks and Performs Well

First and foremost, your website needs to be attractive and professional looking. Nobody wants to visit an ugly or poorly optimized website with any frequency. First-time visitors should come to your website and feel like they want to return multiple times afterwards. A properly designed website should also perform well with no error pages and no dead links. For the best results, you should take the time to optimize your website in both user experience and user interface.

Make Sure The Site Is Populated With Quality Content

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The actual content found within your website matters more than you might realize. Without a doubt, quality content is necessary to rank in search engines and keep visitors interested. They should come to your website and be able to find exactly what they want to know. This holds true whether your website sells a product or service, or provides information and guidance. Content is king on the Internet, and your website needs to be filled with useful, high-quality content whenever possible.

Advertise and Market Your Website (When It Makes Sense)

If your website sells products or services, then advertising might be a smart path to grow traffic. Marketing your website on various social platforms or through traditional ads can lead to excellent results. Nobody will visit your site for products or services if they don’t know it exists after all. Then again, advertising requires a lot of money, so you might not feel comfortable with this option. Creating and displaying ads on other sites can pay off, but you’ll need to be strategic about this particular solution.

Never Count Out Search Engine Optimization

Search engine optimization is still as important today as it was 10 years ago. The strategies and concepts behind SEO have changed in that time, but its effectiveness has not. Undoubtedly, you’ll want to invest in the time and effort to optimize your website for search engines. When a search engine grades your website as quality and above the competition, then your site will rank higher in searches. Everyone knows the websites on the first page of Google results see more visitors than those on the second page.

For better SEO results, you’ll want to analyze what your competitors are doing related to SEO. Some of their strategies might work incredibly well for your niche or industry. A tool like the one found at https://seojet.net/blog/seo-competitor-analysis-tool can help you discover what the competition is doing. From there, such information can inspire your own SEO results, and more knowledge on the competitions’ strategies is never a bad thing to hold.

In the end, your website doesn’t have to spend months struggling to attract visitors. You can see a fairly quick boost in traffic by implementing these strategies and others. A high quality website that serves a given niche properly will see its traffic numbers creep upward over time. With the inclusion of SEO, you’ll see even better results over time as well. Never assume that your website won’t see traffic growth because solutions are available to boost your site into the stratosphere.

by Incredible Planet Staff

How to Choose a Good SEO Agency for your Online Marketing in Jacksonville FL


Technology

For entrepreneurs, it is sometimes difficult to detect a charlatan trying to extract money, especially when it tells you about a topic you do not know much about.

Take the SEO of your site also called SEO (search engine optimization). While it is accepted that a well-managed SEO campaign is a critical component to your online marketing strategy, many entrepreneurs do not know how to go about it and how to improve their rankings in search engine results. They may therefore have to turn to so-called experts…

The problem is that these people can use outdated techniques to try to improve your positioning or simply promise the moon, without being able to show results. We recommend checking Market Fuel Media – Jacksonville SEO expert.

  1. I can position you in 1st place of search results on Google

Why does this lie endure? Nobody can guarantee a ranking on the search engines. Except maybe Google, but you are not Google, and the person who will work on your SEO either.

Be very skeptical about those who promise you a very fast up positioning in search engine results. Also if the business has listings in credible places like Yelp , Manta , Foursquare etc….Example of Market Fuel Media Yelp.

  1. SEO techniques are always the same; I do not need to know your area of ​​activity

Ideally, the SEO professional you work with must have experience in your field. Not all sectors are equal in the world of SEO. Some, such as business services, are much more competitive to position themselves on the best keywords – others, such as manufacturing, are less competitive and therefore easier to work with.

  1. Duplicate content is no problem

Posting the same content multiple times on different sites does not please Google at all. If your expert tells you the opposite and encourages you to copy and paste, run away!

  1. The more links you have, the better

A few years ago, this was true and worked very well! SEO was based on the reputation of a site, which is determined by the number of inbound links.

These days are over. Although the acquisition of incoming links is still an important part of any SEO strategy, Google has changed the rules and added a decisive parameter: the quality of links. Large amounts of inbound links can now hurt your rankings if these are deemed weak and unnatural – and even lead you to blacklisting Google indexes..

Google has even put in place a tool so that the webmaster can dereference bad links that return to a site.

  1. The more keywords you have, the better

Although the density of keywords on a page was an important criterion for positioning a page in the past, this is no longer true. Google manages to detect “unnatural” repetitions of keywords (same word in all sentences). It is thus necessary to write naturally by using several times the key word and its lexical field on your page.

Do not forget also that beyond your positioning, it is the interest of your content for the user that matters to your customers … And Google knows it very well.

  1. I will submit your site to hundreds of search directories

Directory submission no longer has any impact on your ranking and can even be harmful on a large scale

  1. My techniques are too complicated to explain

You may not be a technical person, but you are perfectly capable of understanding how someone you pay can improve the ranking of your site. In all honesty, it’s not that complicated. Good SEO campaigns are the result of the successful merger of what are called the three pillars of SEO: Content, Links, and Social Media. Each pillar is not in itself complicated; the necessary mechanisms must be put in place and have some expertise to implement them according to best practices.

  1. You do not need to worry about updates to Google’s algorithm

Even if your strategy is based on a production of content in the rules of the art, it is important to keep an eye on the changes made by Google. These changes can impact some Google services that matter in SEO (Maps / Local, etc).

  1. All you need is SEO optimization

Your site’s rankings can improve with your active presence on social media, blogs, and even your offline marketing efforts. Do not put all your eggs in one basket, but make sure that each brick of your marketing strategy is at the service of your SEO.

  1. I will optimize your SEO for a fixed price

SEO is not a one shot strategy; it requires sustained attention. Your competitors are constantly improving their own SEO. If you stop doing it, you will end up behind. Some one-off projects can be good at the beginning, such as initial SEO audits. But these should be treated as the foundation and the starting point for SEO campaigns.

In the end, you need someone who is willing to work with your company for the future and make recommendations to improve and move forward.

Jacksonville SEO – Market Fuel Media Jax

10 South Newnan Street #205 A, Jacksonville, FL 32202

+1 904-385-0729

by Incredible Planet Staff

Essential SEO Strategies for Beginers


Technology

You must have heard the acronym SEO a number of times, you might have even seen it appear in articles. But have you ever given thought to what this acronym really entails? If you are curious to know what is SEO and how it works, this article is for you.

Simply put, SEO is Search Engine Optimization. It is a marketing procedure employed to help enhance the quality and the amount of the traffic coming to your website, there improving your website ranking. It is the logic behind website ranking. While SEO may appear difficult to implement initially, it is quite easy and fun the moment you get a hand over it. In this article, we shall be discussing the advanced SEO strategies for 2018.

In the real sense, there are too much of points and facts to be considered when preparing a webpage or an entire website for Google ranking, but we will try to hit the nail right on the head here so that the salient points can be grasped quickly.

URLs That Are Both Accessible and Crawlable: If you want Googlebot’s spiders to be able to access your webpages then put whatever you have in them into its web index, then you must make your URLs accessible and crawlable by making the contents of your webpages – texts, videos, images and others understandable.

Keyword Research: In an effort to optimize your website, you have to be able to use words and phrases that searchers on the internet will possibly use to search for answers or solutions to their problems. Use a primary keyword and a set of secondary keywords that shares a searcher’s intent and you will find your webpage coming up on the list of Google search results!

Carry Out Research to Know What Google Thinks Is Appropriate to Searchers: Carry out a search query in Google (SERP) then examine results to find out what Google thinks is appropriate to the keywords searches. By doing this, you are trying to find out intent, the content type needed and the possible missing pieces that may be. If you do this properly, you just might be heading towards a better Google ranking.

Develop Contents That Will Serve the Need of a Searcher then Publish Persuasive Meta Descriptions and Tile Tags: If you do not want a searcher to become bored with the result you proffer compared to the results of others, you have to develop contents that will serve him accordingly. This is where the expertise of good content developers is required.

Setting your snippet (the way your proffered solution appears to a search on Google search results) enticingly is very essential, because it is a major factor that will tell whether a searcher will click on your result or not. If a searcher deciphers that your result might not be relevant, he probably will not click on it, which will in the long run affect your website ranking.

Optimize Your Web page for Speed: If your webpage has an appealing user interface (UI), holds the right content and it loads so quickly, there is every likelihood that a searcher who has visited once will probably visit again and again.

 

by Incredible Planet Staff

SEO Strategies for Small and Medium Enterprises (SMEs)


Business

If you’re an SME business that’s keen on building a strong online presence, SEO needs to be an important aspect of your internet marketing strategy. In fact, companies that want to stay relevant and reachable in today’s digital economy cannot do without a sound internet marketing plan, whatever their line of business.

Whether you’re a local ecommerce store, service website or blog, investing in SEO and other key marketing tools is indispensable for the success of your enterprise. Here are some of the key factors you need to bear in mind when drawing up your SEO budget and strategy.

ROI on SEO

Any small time SEO company can get you likes and follows, but if you believe in organic growth that will result in real conversions and increased revenues, you must be open to investing in consistent and rigorous SEO promotion.

For small and medium businesses, a one- or two-member in-house SEO team can never achieve what a seasoned internet marketing agency can. It has the expertise to understand how google and other search engines work, what strategies must be employed to bring your business up to top, and what are the possible pitfalls of SEO manipulations google doesn’t approve.

So think hard before spending the dollars—what will give your greater ROI on your SEO spend: an experienced team of seasoned internet marketers or a one-person army with limited experience?

Content is King

Remember that when it comes to internet marketing and SEO promotion, high-quality content is still king. By generating content that’s worthy of being placed in the top search results, your Internet Marketing Team will not only ensure greater traffic to your website, but also reader/customer loyalty that’s hard to come by in these times.

With increasing automation and more and more people getting access to the internet, digital marketers globally are looking at some riveting changes in the search engine optimization has worked so far. But every seasoned marketer knows that great content will never lose its relevance in the world of digital marketing.

User Experience

While at one point in history user experience was the responsibility of website designers, today SEO teams are increasingly becoming aware of the impact UX has on visitor retention and return. Whether it’s the speed of your blog or website or the user-friendliness of its design or the ease of navigation, a website that appeals to a large spectrum of prospective customers is essential for any small business trying to scale.

Voice and Visual Search

Voice and photo-based search has grown by leaps and bounds in the past few years, and more and more businesses are recognizing the value of using images to drive traffic to their websites and social media handles.

Running a successful and effective internet marketing campaign involves all of this and much more, and if your business needs the boost, don’t shy away from investing in the latest SEO strategies.

Lastly, if you’re looking for tangible results in a small span of time, avoid hiring a rookie for the job.

by Incredible Planet Staff

How Much Information Should You Share on Your Personal Blog?


Lifestyle

With data protection making many a front page recently, and certain social media websites being questioned over how secure our personal information actually is, the obvious question to ask is, how much information should you share on your blog?

Bloggers are a dime a dozen and make up a large proportion of the World Wide Web, including those that have long since been abandoned. If you have your own personal blog, you likely have an about me page that incorporates a brief introduction as to who you are, where your interests lay and an anecdote as to why you started your blog.

But it doesn’t end there, however, with other pieces of information regularly shared through blog posts and social media. Soon, your life – or at least the parts of which you are comfortable with – is broadcast to the world.

Blogging as a Business

The most successful bloggers have turned their once upon a time hobby into a full-time job, with several streams of revenue stemming from their blog page. Whether this is through affiliate marketing schemes, sponsored posts or other forms of advertising, if you know what you are doing there is a lot of earning potential.

With this in mind, how much of your personal life should you be sharing? On the one hand, this might be what your readership keeps coming back for but, on the other hand, could this be you providing information that advertisers can exploit or be put off by?

What do Advertisers Look For?

Before examining the content of a blog, advertisers will analyse the website from a technical perspective. This means collating analytical data such as traffic, search visibility and other metrics aim to provide an insight into how the website is perceived by the search engines.

Once your blog has passed these initial reviews, your content is then reviewed for anything that could go against the business’ moral and ethical values. If any personal views or stories that you shared on your blog go against a potential advertiser, who would rather not be connected, this could be costing you potential income.

If your blog is deemed unsuitable by an advertiser within your target audience, how many more could you be isolating? It is important to market yourself correctly and, as a blogger, you are just as much marketing yourself as you are the website itself. If you are interested in more information regarding online marketing for your blog, then you can go here for some more information.

Does Your Content Affect Anyone Else?

Those who document their daily lives will often include other members of their family or friends who, in the eyes of the reader, quickly become characters in your story. How you portray them in your blog posts can have a knock-on effect as to how they are perceived in the real world, especially if you refer to them by their real names.

Have you ever asked for their permission before referencing them, or even posting their picture online? If not, it is good practice to do so, not mention being the decent thing. You have chosen to put yourself in the public eye, while others may prefer to keep a more private manner.

When it comes to blogging, before posting anything, consider the impact it may have on you, friends and family and any future business opportunities. If you are to earn an income from your blog, you want it to remain open to anyone and everyone.

by Incredible Planet Staff

Five Ideas for Writing an Essay on Healthy Lifestyle


Lifestyle

You might be bored as hell listening to everyone blabbering about healthy lifestyle, marathons, cards, smoothies, but you can’t deny that it is one of the latest trends and you shouldn’t ignore it. Even if you decide to stay away from this topic, your professor might think differently. So, what to do if you receive an assignment to write an essay on a healthy lifestyle? First of all, it is the same essay as any other regarding structure. It should have an introduction, a body part, and a conclusion. It should contain a key idea, like a thesis statement, just less substantial. It should be well-structured, accurately formatted… But you already know that. So here are some more ideas on how to tackle this assignment fast, without too much effort and still receive a good grade.

Idea #1. Don’t just retell fashion magazines

It is tempting to take several latest articles about smoothie bowls and start retelling them without digging deeper. It is not only a wrong thing to do, but it is also unbearably boring. All those magazines are not bad by themselves, but finally, they just copy each other. You can get some fresh ideas, but you should be a master of analysis.

Idea #2. Try to solve practical rather than theoretical problems

An essay is not a thesis; you are not supposed to make an in-depth analysis using experiments and intricate methodology. You are much more free in your ways and means. Due to this, you can choose a problem which bothers people of your age, for example, and introduce a hero. If you read some more high-quality articles and papers, you will see, that they use this option a lot. “Paul is overweight, but at the same time, he is not inactive. He plays basketball, and he tried jogging, but he doesn’t last for long. He is X pounds less than “obese” category for his height, and he is worried that in half a year he might cross this line.” Solve Paul’s problem, not the general problem of obesity, and you will get your professor’s attention.

Idea #3. Don’t get too personal

Solving practical problems, it is easy to forget that you are still writing an academic essay, not a blog post about flaws in your lifestyle. Of course, if your essay is a personal reflection paper, it would be a must. In other cases, you should not even use words “I, we, me, my.”It is obligatory to stay impersonal and to use expressions like “research shows,” “experts believe,” “Americans often…”, “students nowadays prefer.” It is not boring or dry; it is professional.

Idea #4. Don’t be afraid of obvious solutions

When it comes to a healthy lifestyle everything is rather obvious and have been discovered before you: people should eat less and more concisely, should have more physical activity and should sleep enough time letting their bodies to deal with stress and fatigue. If a person doesn’t have some critical diseases, following this list is enough to be moderately healthy and energetic. In case you doubt it — try it out, believe us, it will help. Don’t be afraid to state these solutions in your essay if needed or to elaborate on one of them. Be creative. Magazines, lifestyle bloggers speculate on these three topics for decades, and it is still a billions-worth industry.

Idea #5. Use numbers to prove your points

For example, World Health Organization states that you should have at least 150 minutes of physical activity each week, and one session should be not less than 15 minutes. Recently the norms for “healthy” drinking were updated. Before that, the norms of sugar were declined. Use these facts, these numbers as ideas for your essay or use them to state your own ideas in your paper. Without solid numbers and references to reliable primary sources, your paper will look shallow.

Of course, if you make too many grammar mistakes, it doesn’t matter whether your idea is good or now. So make sure to proofread your essay or get some external help with it. Try to finish writing at least in 24 hours, so you have time to read it once more before the submission after some time passes.

by Incredible Planet Staff

5 Unique Ways to Buy Instagram Followers


Business

In today’s world of social media, we use social media for practically every work, from making friends to chatting, from maintaining long distant relationships to keep an eye check over celebrities and government functioning and most importantly, today social media is a platform for digital marketing or promoting one’s business through it.

But it’s not simple as it sounds. Having real followers is a tough job but these real followers are those people who help in making your business bloom with success. Instagram is one of such social app which helps you to promote your business but it should have a bunch of real followers for you to flourish.

Here we are trying to share some quirky and smart ideas to buy real Instagram followers so that you can use this platform well.

  1. Have a clear strategy in your Instagram comments

Normally we all follow the pattern of “like and follow” but this does not help in getting your audience. What you need to do is to make an effort to stand out. Make a list of 10-15 people or brands which deal with similar followers as you have. Save it somewhere else where you can refer to it later.

Now when you have ample time, engage in commenting on the recent posts of these saved lists. Your comments should not be generalized as ‘nice, cool, keep it up or any simple emoji’ but they should reflect your genuine effort to praise their work. It’s like giving a caption to picture to attract more attention.

The whole idea behind this is that whenever someone else visits that comment of yours, they might get interested in clicking to check your work or account. The comment can be funny, interesting, tacky or a useful opinion upon that picture, emojis can be combined too to give a better effect. Your comment should reflect your personality and your knowledge which may inspire others.

  1. Instagram stories

This new feature is a hit since it was introduced. It’s a fun and versatile way to interact with your target audience. It also paves the way to get highlighted on Explore page. Let it be explained this way.

Open the Explore page on your Instagram and it will show you top stories according to your accounts you follow or liking of your posts or those stories which are liked by people at large. So if you want to feature on that page, make a story that is super engrossing and targets your audience well. The better tout wok is more chances of it to be appearing on this page. It can create a viral effect that may get you a splurge of followers.

  1. Share interesting videos

Videos are a powerful tool to engage your audience and provide them the content they are searching for. Mote likes on your work means that you are visible to more people. In other words, if your work is interesting, it will make signal the Instagram that your content is engaging and thus making it visible to many as recommendations to them. And what better way to engage than videos which can show your content in a best possible way. High engagement rates will make more chances of your appearance on both recommended lists as well as on Explore page.

  1. Plan an Instagram contest

An Instagram contest is an easy way to promote your work on this platform. You can partner with any other business or promoter. In this way, you can target audience of both the groups and thus reach maximum people.

Try by looking for another partner and plan a 4-5 days giveaway where users will get a chance to get a prize from your collection or your partners by following them, tagging or commenting or answering simple questions. Tagging increases your exposure resulting in more followers which is good for you.

  1. A cool hashtag strategy

The hashtag is one of the most trending marketing tool these days. Using the correct hashtag may provide with ample exposure and create a large audience. If chosen right, it can help you in increasing your followers and content engagement easily.

Do a little research on what your target audience hashtag mostly and try to comment on that post in your style. It will open your avenue to interact with like-minded people in a broader way. Using hashtags on your posts will also make them visible to other users who actively use that particular hashtag.

With millions of users on this platform, it is no wonder that it can be a boon for many. Try exploring new ventures and keep going!!