If you are considering becoming a professional speaker, then one of the most critical exercises you must take on is finding your speech topic. 

Why is this so important?

Your speech topic is your brand identity and is what people will remember you as. Just think about Arnold Schwarzenegger for a moment. What is he remembered as?

“I’ll be back”

Your speech topic is what is going to define you as a professional speaker which means that you must think through this so that you understand how you want to position yourself in the industry.

And the first place you must start with this is by understanding your personal story.

Your Personal Story

When it comes to identifying your speech topic, how your personal story relates to it is critical so that you come off as being authentic. If you look at some of the greatest motivational speakers, you will see that their story is connected to their speech topic.

Here is how to identify which story you should use:

Make an inventory of your personal stories. You know–the anecdotes you enjoy telling your friends and family. You’ll be surprised at how many interesting topics you’ll come up with. 

I often hear people say, “I’d like to speak in public, but I really don’t know what to talk about.” Not a problem! Anyone who wants to write a speech has a personal treasure trove of stories at hand. 

All you have to do is find the stories within your own mind. They’re part of your personal history. Never underestimate the value of your life experiences! Your memories contain dozens of anecdotes that are worth telling. Your misfortunes teach many of life’s lessons, and your successes can bring hope to others. 

There’s a great advantage to using your personal stories: they can be told without any formal preparation. Why is that? Because you know the stories thoroughly, having recounted them during family gatherings or with friends. 

While the material we need may be close at hand, we forget to use it when we sit down to write, simply because we haven’t actually made a list. 

Here’s what I suggest: 


Make a list of all the personal stories that come to mind. You don’t actually need to write the stories themselves because you’re so familiar with them already. A few words will do. For example: “Bitten by neighbour’s dog.” 


Write everything down. Also, note all the anecdotes you don’t want to tell in public. Just use some kind of code so no one will recognize the story. It’s important to write everything down because a story you want to keep secret may lead to another story that is appropriate to tell. 


During your next conversation you’ll most likely hear something that triggers a memory from your past. That’s when the notebook and pen come in handy. Write the story immediately, and add it to your list later on. 

A great many personal stories are stored in your memory. All you need is to find a way to retrieve them and incorporate them into a list. You can then look up a story the next time you’re searching for a speech topic. Furthermore, you don’t have to limit yourself to your own personal stories. Your parents, grandparents and friends also have great stories 

that you could add to your list. 

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