If you want to promote your small business in the local area, you’ll need to rely on word of mouth and local advertising. These days, you’ll also need to think about ways to boost your position in the Google rankings. This means you’ll need a killer local SEO strategy too.
A staggering 97% of users make local searches on Google. And, out of all of the traffic online, an amazing 46% has local intent. This makes it very apparent that you need to look for ways to improve that all important Google ranking.
So, if you’re in Los Angeles, SEO can help you bring local citizens to your business. But how do you do this?
In this article, we’ll share five actionable tips for effective Los Angeles SEO.
- Get Your Business On Google Maps
The first step in promoting your business with local SEO is to get your business on Google Maps. The map section on Google appears at the top of the search engine results page, above the rest of the search results.
You can get onto Google Maps by signing up to Google My Business.
- Complete Your Google My Business Listing
Your Google My Business listing shouldn’t just be seen as a quick way to get you on the map section of Google. You should also take advantage of its supreme local SEO potential.
Complete all aspects of the listing and pay particular attention to ensure the name, address, and phone number are consistent with the information listed on your business’ website.
- Harness the Potential In Google Reviews
Google loves it when customers leave reviews for local businesses. So much so, it will rank companies that have lots of reviews higher in the local search rankings.
Encourage your customers to leave reviews for you on Google.
- Use Local Keywords
If you want to appear in local relevant search results, you’ll need to use local keywords. This means using a combination of region specific keywords such as “plumber Los Angeles” as well as keywords such as “plumber near me”.
As with all keywords, it’s important that you carry out some keyword analysis to ensure you’re competing for keywords that you’re actually in with a chance of ranking for.
- Hire a Los Angeles SEO Company
Anything to do with SEO takes time, patience, and consistency.
If you want to achieve great results in your local and general SEO, you should make use of a Los Angeles SEO company.
Hiring an SEO company will mean you’ll get a consistent approach to SEO. You’ll start to see results in no time.
Boosting Your Local Los Angeles SEO
To be in with a chance of keeping up with the competition and attracting new customers to your local business, you’ll need local SEO to propel your company forward.
By utilizing Google My Business, local keywords, and the services of a Los Angeles SEO company, you’ll be in with a high chance of ranking at the top of the search engine results pages.
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